Program Management — Recommended Books

Sections of this topic

    Recommended Books – Program Management

    For-profits and nonprofits tends to use the term “program” differently. Nonprofits often refer to programs as the various different
    sets of services they provide to meet community needs. For-profits often use the term to refer to a highly organized set of activities to accomplish
    a certain — often internal — goal, for example, Employee Assistance Program to help employees in crisis or a quality management program. However, the
    guidelines to carefully plan, operate and evaluate programs actually pertain to both types of organizations.

    The following books are recommended because of their highly practical nature and often
    because they include a wide range of information about this Library topic. Also, a convenient search window is included below the rows of books. As an Amazon Associate, Authenticity Consulting, LLC may earn commissions from qualifying purchases on Amazon.



    Nonprofit Program Design, Marketing and Evaluation - Book Cover
    Field Guide to Nonprofit Program Design, Marketing and Evaluation
    by Carter McNamara, published by Authenticity Consulting, LLC.
    There are few books, if any, that explain how to carefully plan, organize and develop a nonprofit program.
    Also, too many books completely separate the highly integrated activities of planning, marketing and evaluating programs.
    This book integrates all three into a comprehensive, straightforward approach that anyone can follow in order to
    provide high-quality programs with strong appeal to funders. Includes many online forms that can be downloaded.
    Many materials in this Library topic are adapted from this book.


    Also See

    Capacity Building (Nonprofits) — Recommended Books

    Evaluation (Including Program Evaluation) — Recommended Books

    Fundraising (Nonprofit) — Recommended Books

    Product Development — Recommended Books