Social Media as a Disaster Management Tool

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    Social media has changed the face of disaster response in a big way

    With its unparalleled reach, shareability and ability to be accessed from almost anywhere, social media has become the go-to tool for crisis management the world over. Just have a look at this infographic, from the University of San Francisco, describing how social media’s been put to work to aid with disaster response during several major events:

    For more resources, see the Free Management Library topic: Crisis Management

    [Jonathan Bernstein is president of Bernstein Crisis Management, Inc., an international crisis management consultancy, author of Manager’s Guide to Crisis Management and Keeping the Wolves at Bay – Media Training. Erik Bernstein is Social Media Manager for the firm, and also editor of its newsletter, Crisis Manager]