The Psychology Behind Social Media Addiction

By erik on October 2, 2018

How does social media’s effect on the human brain impact crisis management? When discussing social media outrage we often refer to the quick “hit” users get from posting anything that draws attention online. Well, it turns out that for many humans a “hit” of social media action releases an awful lot of the reward chemical […]

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How Do You Stay Calm While Facing Public Outrage?

By erik on September 19, 2018

These tips could help you survive an outrage outbreak Though public outrage has always been a driving force in PR crises, I think we’d all agree it’s become a whole new beast over the last few years. Not only is it easier to share negative opinions than ever before, but it’s also more rewarding. Social […]

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How a Crisis Management Plan Improves Employee Morale

By erik on September 10, 2018

[Editor’s note: This guest post from Brooke Cade takes an interesting angle, investigating how having strong crisis management planning actually serves to help improve employee morale – yet another benefit of planning in advance! After all, employees with high morale are more productive, more engaged, and better able to assist the organization in the midst […]

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How to Create a Crisis: The 10 Biggest Mistakes in Crisis Communications

By erik on August 17, 2018

All organizations are vulnerable to crises. Disasters, lawsuits, accusations of impropriety, sudden changes in ownership or management, and other volatile situations will happen. The threat of serious damage to people, property, reputation is real for virtually any organization, and many individuals as well. The cheapest way to turn experience into future profits is to learn […]

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The 3 Types Of Crisis

By erik on July 30, 2018

Crises can be divided into three categories: 1. Creeping Crises – foreshadowed by a series of events that decision makers don’t view as part of a pattern. 2. Slow-Burn Crises – some advance warning, before the situation has caused any actual damage. 3. Sudden Crises – damage has already occurred and will get worse the longer it takes […]

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Litigation-Related Crisis Management: Educating the Jury Pool

By erik on July 12, 2018

Which of the following statements about a jury, civil or criminal, are true? Prospective jury members never lie regarding their advance bias about a case. Jury members are always truly “peers” of the defendant. Jury members never talk about a case outside of jury deliberations, or read and watch TV about a case when sequestered, […]

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What’s a vulnerability audit and why do you need one?

By erik on July 9, 2018

A vulnerability audit is a thorough self-inspection designed to identify potential crises before they occur and pave the way for creation of a crisis communications plan which will allow an organization to avoid, or at least minimize, the negative impact of such crises. This is done by: Collecting data from people in key information flow […]

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Still Not Worried About Crisis Training?

By erik on July 6, 2018

Practice makes perfect is cliche for a reason. We all accept that it takes repetition and training to be good at anything, but in spite of this we’ve seen certain concerning behavior repeated throughout our 30+ years of experience: Many organizations still don’t plan or train for crises at all, either rolling the dice that […]

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Before You Communicate, Consider Your Audience

By erik on June 12, 2018

When creating crisis communications we see far too many failing to consider their audience in the writing. Whether it comes as a result of being overly insulated in your own company culture or simply being out of touch with the segment of the population that’s been impacted, not considering your target audience and how they believe […]

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Crisis Management Quickies: How could we prevent this next time?

By erik on June 5, 2018

Think back to the last time your organization ran into an ugly situation that was resolved before it became an actual crisis. When things died down did everyone breathe a big sigh of relief and head back to work, or did you stop to ask yourselves “How could we prevent this next time?”. Chances are […]

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