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Super Bowl Ads 2014

By Lisa Chapman on January 31, 2014

Here’s a quick video preview of this coming Sunday’s 2014 Super Bowl ads. Companies are furiously supporting their brand, at about $4 million a pop.

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Ten Awesome Infographics for 2014

By Lisa Chapman on January 13, 2014

“Ten Awesome Infographics to Guide Your Marketing Plan for 2014” is a post written by Belle Beth Cooper, Content Crafter at Buffer. Here’s a summary of Belle’s ten best (in her own words).

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How to Make More Money

By Lisa Chapman on November 25, 2013

Chris Brogan offers a course for folks who work hard online but don’t make the money they hope to make. It’s called “Mastering the Digital Channel.”

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The Ultimate Word-of-Mouth Product

By Lisa Chapman on November 14, 2013

I spent ten bucks on a cell phone purse, and it’s a conversation starter every time I wear it.

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Six Essentials of a Powerful Online Press Release

By Lisa Chapman on November 12, 2013

Here’s a quick guide to getting the attention of the search engines and your target customer who is searching online.

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Ever Heard of NFIB? Instagram?

By Lisa Chapman on October 22, 2013

“Using Instagram, small business owners can instantly put a face to their businesses’ name—and watch their customer relationships and sales flourish as a result.”

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Build a Massive List – Simple AND Easy

By Lisa Chapman on September 12, 2013

A lead magnet solves a very big problem for your target audience. That makes sense, right? What do you do when you sit down at the Google search bar? Well, you type into it keywords for the problem you’re trying to solve.

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3 Ways to Improve the Online Visibility of Your Small Business

By Lisa Chapman on August 28, 2013

Employing some basics of online marketing for small businesses can generate a big return.

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5 Steps To Create a Balanced Content Marketing Strategy

By Lisa Chapman on August 20, 2013

According to eMarketer, more and more companies are shifting their focus to content marketing and using it as a lead generation tool.

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Four Insights for Small-Business Marketing

By Lisa Chapman on July 31, 2013

Download a free strategic marketing ebook by David Newman: www.doitmarketing.com

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Meet the Blog’s Host

Lisa Chapman serves her clients as a Business and Marketing Coach, Business Planning Consultant and Social Media Consultant, specializing in increasing revenues. [Read more ...]

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