By Lisa Chapman on April 5, 2010
In Christine’s video, you’ll learn how they make user reviews more relevant and how they integrate customer support using Twitter. Learn how they utilize other key tactics:
Customers can share their experience with a ‘Publish to Facebook’ option after submitting their e-file
Facebook news feeds for 30% higher conversion than advertising
Creating community in which customers help each other
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By Lisa Chapman on March 30, 2010
If you don’t already track your Website Conversion Rate, START TODAY! Whether you are using landing pages, videos, free e-books, or another popular strategy for converting traffic into paying customers, you definitely want to track it. Do you know how to calculate and use a Website Conversion Rate?
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By Lisa Chapman on March 30, 2010
It’s exciting to know that savvy business folks everywhere are FINALLY demanding – successfully – that their website or landing page work hard, and convert traffic into paying customers, both online AND offline.
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By Lisa Chapman on March 23, 2010
I’m Lisa Chapman and I’m the host of this blog. You can read more about me next to my picture in the sidebar. This blog will be about various aspects of marketing, and will focus especially on practical tips and tools, and will include posts from guest writers. You can learn more about this […]
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