By Lisa Chapman on January 31, 2013
Pinterest’s recent changes reflect the growing importance of ecommerce and marketing in social media. Pinterest wants to maintain its reputation as a clean, safe web destination, and has plans to keep expanding.
By Lisa Chapman on January 17, 2013
There’s no doubt that Pinterest has indeed emerged as one of the biggest social networking sites today. This is an amazing feat, considering that Pinterest is just a new comer, launched in 2010, brouging in dozens of benefits to businesses small and big alike.
By Lisa Chapman on January 3, 2013
Converting a lead into a sale is 100% on you. You may not close many, and in many cases you may not close any at all.
By Lisa Chapman on December 12, 2012
Users have reported that the performance of the Salesforce platform magically improves when you use it with Firefox.
By Lisa Chapman on December 6, 2012
Over the past few years, one of the most difficult challenges for real estate is gaining trust back in the minds and wallets of consumers. However, social media has expedited this process by revamping networking capabilities
By Lisa Chapman on August 20, 2012
The Founder of Montana Instruments Corp projects several million in sales over the next few years. He added 3 employees, created a strategic marketing plan and branding campaign, and increased the company’s online presence.
By Lisa Chapman on August 8, 2012
I recently became aware of a great new tool that makes it possible to check your back links – in order to help ensure that you keep them over the long term.
By Lisa Chapman on July 30, 2012
Market your business online – and get RESULTS I’m proud to announce the launch of my long-awaited new book, The WebPowered Entrepreneur. Many very good books on the market today tell you how Internet marketing works. They focus on concepts. The WebPowered Entrepreneur is different. It demystifies online marketing by telling you exactly what to […]
By Lisa Chapman on July 10, 2012
The Direct Marketing Association’s 2012 Response Rate Report dated June 14, 2012 concludes that direct mail response rates are slipping, but they’re still higher than most other media.
By Lisa Chapman on June 22, 2012
Most business leaders are just too busy to take time out, sit down with the team, and dedicate time to develop a solid, up-to-date marketing strategy and marketing plan.
Lisa Chapman serves her clients as a Business and Marketing Coach, Business Planning Consultant and Social Media Consultant, specializing in increasing revenues.
[Read more ...]