Home Library Translate
A A A
Share »
Follow us on Facebook Follow us on Twitter Follow us on LinkedIn
Connect »

Blog: Marketing and Social Media

Menu

  • This Blog's Home
  • Guest Writer Submissions
  • Policies
  • To Subscribe to a Blog
  • About
  • Feedback

How to Create a NEW LOGO for your Small Business or Professional Service

By Lisa Chapman on January 21, 2015

Find Logo Designers – Fast, Affordable and Amazing Quality

Google Search for Anchor LogoOne of my favorite clients recently approached me with the need to have a logo created. He has a professional consulting practice, a website and a blog. The Problem: his brand hasn’t been developed and he wants a new logo to give it punch and memorability.

I’m going to show you exactly how to get your quality custom logo designed for $5!

Logo Ideas

My client wants to use the image of an anchor. So I jumped online and performed a quick search on Google Images for the keyword term ‘anchor logo’. See what it returned for anchor logo. While that search didn’t produce the perfect logo answer, it did give us a lot of variations for brainstorming ideas.

When you do this, be careful not to use any of these images exactly, as they are likely copyrighted, thus protecting their use. Copyright violation is a serious offense.

To get a great logo on a shoestring budget, there is a company that offers creative services – including logo design – for $5. Amazing!! A lot of professional logo designers live around the globe, where $5 means a whole lot more than it does here.

Logo Design Services

Fiverr offers these logo design services – with the capability to search vendors by the type of logo you want.

I often recommend a simple black & white or two color logo, which is easiest to reproduce and clearest when photocopying, faxing, etc. Not to mention that they are less expensive to print, versus four-color.

To find these vendors, specify (near the top of the screen – drop down choices) and search by:

  • Type: Text & Symbol
  • Style: Simple/Minimal
  • File Format: JPG
  • Also Offers: Multiple Versions

Of course, you can search for any type of logo (vintage, dimensional, four-color, etc.) by specifying other choices. Look for vendors whose base service includes: 1.) quick turnaround, 2.) custom design – no templates, 3.) willingness to do revisions, and 4.) a guarantee.

Look through the samples of their logo work by scrolling through the images on their showcase screen. Important Note: small text in a logo will generally not be visible on a mobile device – phone or tablet, which comprise over 60% of all Internet views now. If your logo is going on your website, readability is critical.

Take look at the reviews by their previous customers – located at the bottom of the screen. This will tell you a lot.

Consider a Few Different Logo Vendors

For a simple 1-2 color logo, here are a few vendors that look like they may be worth a try. At $5 a pop, it’s worth it to me to try several. Caveat: I have not used these specific vendors, and do not vouch for results. :

  • Djokerini93
  • Namnguyen969
  • Nikerssg

Before buying, I recommend contacting them, which is private and secure on Fiverr. Find the ‘contact me’ button. Ask any questions you have. Their response will give you an idea of their command of the English language (really!) and response time. Customer communication and responsiveness are keys to getting good service and a great outcome.

Order Your Logo Design

You just set up an account, and for $5 they deliver the logo in the files they promise in their ‘gig’ description. For the base $5 gig, you want at least a JPG or PNG file – print-ready for business cards and such. Editable files are usually extra. Read the description and “Extra gigs” carefully to know what you’re buying. Each vendor is different.

Be sure to give them enough information to get as close to your desires as possible. Try to sketch something to give them an idea. If you’re working with a color scheme, for your website or social media platform, give them a link. Do you want a tagline? You can attach documents when you give them the details. Give them as much instruction as makes sense.

What to Expect

After you buy, you will receive a prompt and an email asking for more info so they can execute to your specifications. They will deliver your first draft and you will be notified by email.

Once you have the final logo, other vendors on fiverr.com can make “banners” for your website and/or social media profiles, so that your branding is consistent among all your web properties.

They also offer much, much more – take a look at Fiverr.com!

If you finished reading this post, others will too, so take 5 seconds (!) to share on Facebook, Twitter or your favorite social scoop. Thanks!

More Articles That May Interest You:

How to Brand Yourself

For more resources, see the Free Management Library topic: Marketing and Social Media.

.. _____ ..

ABOUT Lisa M. Chapman:

Lisa Chapman helps company leaders define, plan and achieve their goals – both online and offline. After 25+ years as an entrepreneur, she is now a business and marketing consultant, business planning consultant and social media consultant. Online, she works with clients to establish and enhance their brand, attract their Target Audience, engage them in meaningful social media conversations, and convert them into Buyers. You can reach her via email: Lisa (at) LisaChapman (dot) com. Her book, The WebPowered Entrepreneur – A Step-by-Step Guide is available at:

  • Amazon.com: http://bit.ly/AmazonTheWebPoweredEntrepreneur
  • Barnes & Noble: http://bit.ly/BNTheWebPoweredEntrepreneur
« Previous Next »

Search Our Site

Meet the Blog’s Host

Lisa Chapman serves her clients as a Business and Marketing Coach, Business Planning Consultant and Social Media Consultant, specializing in increasing revenues. [Read more ...]

Recent Blog Posts

  • How to Write Business Proposals
  • How to Deal with Google’s Mobile-First Index
  • 6 Ways to Instantly Reach a Wider Social Media Audience
  • Guide To WordPress Website Creation
  • 7 Mobile Apps to Amp-Up Your Social Media Presence
  • How to Create Content With Long Term Value for Your Subscribers
  • Save Time and Money
  • 10 Best Content Marketing Tools
  • Who Are The Millennials and How Do They Shop?
  • Free and Cheap Press Release Sites for Small Business

Categories of Posts

  • Advertising and Promotions
  • Basics and Overviews
  • Branding
  • Communications
  • content curation
  • General Resources
  • Market Planning
  • Market Research
  • PR
  • Sales
  • SEO Search Engine Optimization
  • Social Media Management
  • social media marketing
  • Social Media Tools
  • social media trends
  • Social Networking
  • Strategy
  • Uncategorized
  • video
  • Web Traffic

Related Library Topics

  • Advertising
  • Business Planning
  • Market Research
  • Customer Service
  • Public Relations
  • Competitor Analysis
  • Pricing
  • Marketing (Overview)
  • Planning (Overview)
  • Problem Solving
  • Product Management
  • Program Planning
  • Project Planning
  • Quality Management
  • Sales
  • Social Networking
  • Branding
  • Communications

Library's Blogs

  • Boards of Directors
  • Building a Business
  • Business Communications
  • Business Ethics, Culture and Performance
  • Business Planning
  • Career Management
  • Coaching and Action Learning
  • Consulting and Organizational Development
  • Crisis Management
  • Customer Service
  • Facilitation
  • Free Management Library Blogs
  • Fundraising for Nonprofits
  • Human Resources
  • Leadership
  • Marketing and Social Media
  • Nonprofit Capacity Building
  • Project Management
  • Quality Management
  • Social Enterprise
  • Spirituality
  • Strategic Planning
  • Supervision
  • Team Building and Performance
  • Training and Development
About Feedback Legal Privacy Policy Contact Us
Free Management Library, © Copyright Authenticity Consulting, LLC ®; All rights reserved.
  • Graphics by Wylde Hare LLC
  • Website maintained by Caitlin Cahill

By continuing to use this site, you agree to our Privacy Policy.X