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By Jonathan & Erik Bernstein on September 21, 2010

Chief financial officers have dealt with auditors since the days of the abacus. Smart chief technology officers bring in friendly hackers to test the ability of firewalls to withstand cyber attacks. Facilities managers conduct evacuation drills. However, aside from airlines and a few industries susceptible to high-profile incidents, it is rare to see mandated, periodic […]

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Twitter Works

By Jonathan & Erik Bernstein on September 16, 2010

Twitter continues to prove its worth as a crisis management tool, often surpassing traditional media sources because of its flexible and easily accessible nature. In a recent blog post, Jessica Ziegler, social media strategist and Vestor Logic’s Director of Social Web Design, described how Twitter took the lead during last week’s Colorado wildfires: From where […]

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Get Specific

By Jonathan & Erik Bernstein on September 10, 2010

If I were to ask you if your company or organization had a crisis plan, more than likely you would answer, “Yes.” That’s because managers are increasingly becoming aware of the need to be prepared when something goes wrong. On the other hand, if I were to ask if your crisis plan stipulates detailed steps […]

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Exit Quietly

By Jonathan & Erik Bernstein on September 6, 2010

Good crisis management is rarely about attracting a lot of attention and staying in the news. In fact, many fine examples of crisis management have gone nearly unnoticed except for the parties involved. This quote from a NY Times article explains: “Companies that typically handle crises well, you never hear about them,” says James Donnelly, […]

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Overcoming Social Media Concerns

By Jonathan & Erik Bernstein on September 4, 2010

One of the biggest concerns companies have about venturing onto social media is a fear that detractors, competitors or others who dislike their brand will comment publicly, venting their problem and leaving open the door for a lot of negative viral buzz. Their thinking is that if they aren’t on Facebook, Twitter, YouTube or any […]

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Philippine Police Overhaul

By Jonathan & Erik Bernstein on September 2, 2010

In a move aimed at improving both skills and image, higher ups in the Philippine police forces have directed commanders to review their forces for crisis management capabilities. The Manilla Bulletin reports: Police Regional Office 6 (PRO 6) Director, C/Supt. Samuel D. Pagdilao Jr. during last Tuesday morning’s turn over of command ceremony at the […]

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Virgin Islands Hotels Weather Storm

By Jonathan & Erik Bernstein on September 1, 2010

Hotels in the U.S. Virgin Islands, a popular tourist destination, were given a scare this week when the eye of Hurricane Earl passed within 65 miles of heavily populated St. Thomas island. While the clear need for crisis management was acknowledged by all, the way individual hotels handled the situation varied widely. TMC News has […]

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J&J’s Headache

By Jonathan & Erik Bernstein on August 27, 2010

For many years Johnson & Johnson was known for one of the most successful crisis management campaigns in history, the 1982 Tylenol recall. Its superb handling of this difficult incident served to cement its reputation among consumers as a trustworthy brand until recently when a series of clashes with the FDA turned public opinion upside […]

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Crisis Simulation

By Jonathan & Erik Bernstein on August 13, 2010

The hypothetical scenario was daunting: An intoxicated driver had just plowed a bus full of students through the wall of the school’s music building, killing seven and injuring 32. How would professionals in charge of emergency management respond to the erupting crisis? School counselors and mental health providers gathered in small groups at the LSU […]

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Popular on Twitter? So What?

By Jonathan & Erik Bernstein on August 6, 2010

HP’s Social Computer Lab has produced some interesting research reported by Tom Foremski on ZDNET which debunks that idea that if you’re popular on Twitter, you’re also automatically influential.  The study found that: – Most Twitter users are passive, they do not re-Tweet. – There is a difference between popularity and influence. High numbers of […]

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Meet this Blog’s Co-Hosts

Jonathan L. Bernstein, founder and Chairman of Bernstein Crisis Management, Inc. has more than 25 years of experience in all aspects of crisis management – crisis response, vulnerability assessment, planning, training and simulations.[Read more ...]


Erik Bernstein is president of Bernstein Crisis Management. Erik started with BCM in 2009 as a writer and subsequently became social media manager for the consultancy itself as well as for a number of BCM clients before moving to the president position. [Read more ...]

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