Weiner Scandal

By Jonathan & Erik Bernstein on June 6, 2011

People love a good political scandal, and the saga of what may or may not be Congressman Anthony Weiner’s underpants is currently dominating Twitter and the network news circuit. With his story changing by the day, it’s clear the Congressman isn’t done explaining, and that whoever is giving him crisis management advice is going in […]

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FEMA Declares Eric Cantor a Disaster Area

By Jonathan & Erik Bernstein on June 1, 2011

House Majority leader Eric Cantor has taken the unpopular position of denying federal aid for tornado victims in Joplin, Missouri, even making the rounds of TV press shows in attempt to defend his choice. It doesn’t appear to be helping convince the average American though, as the ever-creative denizens of the Web fire back with […]

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Zombies Attack

By Jonathan & Erik Bernstein on May 26, 2011

CDC spreads message with unique announcement The Center for Disease Control’s “Preparedness 101: Zombie Apocalypse” campaign has been a major success, with its creatively designed badge (seen below) popping up on sites across the Web. Perhaps motivated by the fact that many members of the public pay little heed to standard preparedness advice involving crises […]

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Honest Insurance?

By Jonathan & Erik Bernstein on May 21, 2011

Is it an oxymoron? We consistently pound on the fact that the best way to handle a crisis is to confront it head on by admitting the mistakes that caused it. The thing is, this advice often clashes with the advice your insurance company would issue after say, a car crash involving a company vehicle. […]

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Impostors

By Jonathan & Erik Bernstein on May 14, 2011

How do you cope when your brand gets hijacked? Today’s news includes the story of a hoax launched as an attack on coal company Peabody Energy. In short, an activist group calling itself Coal is Killing Kids developed a false campaign including a news release, a Coal Cares website and a Twitter account. The campaign […]

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Lessons from P&G

By Jonathan & Erik Bernstein on May 10, 2011

P&G PR lead shares learnings from 2010 crisis Last year, Proctor & Gamble was plunged into crisis management as a result of negative backlash from the launch of a new diaper that gathered enough attention to spill over from social media to the mainstream. Luckily for us, analyzing the mistakes of others is perhaps one […]

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Blogging for Crisis Management

By Jonathan & Erik Bernstein on May 9, 2011

Not just a branding tool Your company’s blog is one of its most valuable assets, serving as a tool for marketing, customer service, and, of most interest to us here, crisis management. With some forethought, your blog can become the focal point for information distribution in times of crisis, getting the story you want to […]

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Playstation Network Breach

By Jonathan & Erik Bernstein on May 4, 2011

Weak start to communications hinders crisis management Last week, Sony’s “Playstation Network” suffered one of the largest breaches of confidential user information in history. With over 75 million users affected, to say that Sony has a crisis management case on its hands would be an understatement. The electronics giant put itself in a bad place […]

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Southwest Gets It Right

By Jonathan & Erik Bernstein on May 2, 2011

Airline learns from crisis management mistakes Southwest Airlines is no stranger to crisis management, just earlier this month coping with a messy communication situation after a flight was forced to make an emergency landing due to a a ruptured fuselage, so when a landing flight not only slid off of a runway in Chicago, but […]

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Social Management

By Jonathan & Erik Bernstein on April 25, 2011

A crisis communications success story From late December 2010 to early January 2011, massive flooding occurred throughout Queensland, Australia. The crisis tested the mettle of first responders and government agencies alike, and also, as in most recent disasters, highlighted the importance and effectiveness of technology and social media in crisis management. In an article for […]

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