By Jonathan & Erik Bernstein on July 8, 2012
A reputation at risk Toyota just can’t get out of recall trouble. Some three years after the first runaway acceleration problems forced Toyota to begin recalling various models, the company is calling back two different versions of its RX SUV because their floor mats can trap the gas pedal down, sending the cars out of […]
[ Read More → ]
By Jonathan & Erik Bernstein on July 5, 2012
What’s going on in crisis management this week? The Crisis Show won’t be airing this week due to July 4 celebrations here in the U.S., but in case you haven’t been along for the ride, we’ve got every episode waiting on YouTube for you to view. In the third Crisis Show, hosts Jonathan Bernstein, Rich […]
[ Read More → ]
By Jonathan & Erik Bernstein on June 30, 2012
Don’t clam up when it comes to crisis management When a crisis hits, communicators need to be ready to clearly explain the 5Ws: who, what, why, where and when, plus the steps they are taking to resolve the issue. Activity to communicate this across owned, social, hybrid and traditional should be carefully planned. Communicators should […]
[ Read More → ]
By Jonathan & Erik Bernstein on June 25, 2012
Three crisis pros bring their expertise right to you The Crisis Show is coming to you live every Wednesday at 7 EST/4 PST! Combining the talents of three top crisis management professionals, Jonathan Bernstein, Melissa Agnes, and Rich Klein, the show aims to cover the hottest topics in the field each week. One bonus of […]
[ Read More → ]
By Jonathan & Erik Bernstein on June 22, 2012
Thoughtless design leads to crisis for Adidas When it comes to business, it’s essential to have the ability to step back and look at decisions or products from an outsider’s point of view. If you don’t, being part of the internal process could blind your entire organization when it comes to potential negative reactions to, […]
[ Read More → ]
By Jonathan & Erik Bernstein on June 18, 2012
It’s about being prepared When a crisis is hot, stakeholders want information. It doesn’t matter if your main office is sitting under 10 feet of water, people are going to expect responses both on the phone and through Twitter, and they will count on an explanation being posted to your blog and Facebook wall in […]
[ Read More → ]
By Jonathan & Erik Bernstein on June 15, 2012
Don’t let confidential information slip out! As a spokesperson, the last thing you want to do is drop confidential information in a public forum, especially if you happen to be speaking on behalf of the U.S. military regarding something like, ohhh…international spying practices. When the commander of United States Special Operations in South Korea, Brigadier […]
[ Read More → ]
By Jonathan & Erik Bernstein on June 13, 2012
Learn crisis management from the pros Tonight marks the premiere of The Crisis Show, a broadcast featuring the talents of Bernstein Crisis Management president Jonathan Bernstein, crisis/litigation expert Rich Klein and social media pro Melissa Agnes. Together, they will take a look at the major crisis management cases of the day, provide an overview of […]
[ Read More → ]
By Jonathan & Erik Bernstein on June 10, 2012
Editor’s Note: If you don’t want to see an un-PC and offensive-to-women image that we didn’t create, don’t read further. Who left that guy in charge? It only makes sense, if you’re launching a new product at a major industry expo, you want a nice shot of it on Twitter. This is commonplace, and indeed […]
[ Read More → ]
By Jonathan & Erik Bernstein on June 7, 2012
Practice makes perfect Police forces the world over are embracing the importance of communication for crisis management, reputation management, and community building. Here’s one example, out of far-off Trinidad & Tobago, from a Guardian Media article: Senior officials of the Police Service embarked on an intensive three-day training workshop yesterday on how to communicate better […]
[ Read More → ]
Jonathan L. Bernstein, founder and Chairman of Bernstein Crisis Management, Inc. has more than 25 years of experience in all aspects of crisis management – crisis response, vulnerability assessment, planning, training and simulations.[Read more ...]
Erik Bernstein is president of Bernstein Crisis Management. Erik started with BCM in 2009 as a writer and subsequently became social media manager for the consultancy itself as well as for a number of BCM clients before moving to the president position.
[Read more ...]