By Jonathan & Erik Bernstein on March 26, 2014
Don’t say one thing to your customers while you’re telling shareholders another… Target’s massive data breach last year, in which some 70 million pieces of customer data, including names, addresses, and credit card numbers, were stolen by hackers, shook shopper’s confidence and created lower-than-predicted sales during the crucial holiday season. Although the company faced some […]
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By Jonathan & Erik Bernstein on March 19, 2014
What you say is only part of what your audience takes away from any communication Body language speaks volumes to whoever you’re addressing, making careful consideration of the impression you’re giving a critical crisis management concern. While the infographic below, from, of all people, language experts at Gengo, addresses more than just crisis situations, the […]
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By Jonathan & Erik Bernstein on March 14, 2014
As with any endeavor, preparation greatly increases your chances of success Can you imagine a squad of firefighters deciding to throw out their plans and training “just wing it” when they head into a burning building? The idea is ridiculous of course, but why are so many who would scoff at that willing to charge […]
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By Jonathan & Erik Bernstein on March 3, 2014
Perfect example of why ignoring media training is not an option A weak media appearance can, and often does, make a bad situation soooo much worse. Take the press conference held by the Gary Southern, president of West Virginia’s Freedom Industries, the company responsible for contaminating local water supplies to the point where 300,000 residents […]
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By Jonathan & Erik Bernstein on February 28, 2014
Government steps in to help contractors running critical infrastructure secure their systems Experts have been warning for some time that hackers from criminal organizations and various nation-states with whom we don’t see eye-to-eye are targeting critical infrastructure, including power, water and nuclear systems, here in the States. Recognizing the lack of understanding and preparedness among […]
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By Jonathan & Erik Bernstein on February 27, 2014
Was Under Armour’s crisis management podium-worthy? Nobody’s quite puzzled out what exactly caused the underwhelming performance of U.S. speed skaters during the Sochi Games, but as the losses piled up many looked toward the company behind the team’s high-tech “Mach 39” skin suit, Under Armour. With massive hype surrounding the suits and the team as […]
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By erik on February 26, 2014
Dishonesty and lack of fact checking can threaten your reputation The skyrocketing popularity of amateur e-reporting has led to good things, as stories that would never have otherwise seen the light of day draw public attention. Unfortunately, it’s also resulted in an increase in unverified, untrue reporting as well, often to the detriment of whichever […]
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Jonathan L. Bernstein, founder and Chairman of Bernstein Crisis Management, Inc. has more than 25 years of experience in all aspects of crisis management – crisis response, vulnerability assessment, planning, training and simulations.[Read more ...]
Erik Bernstein is president of Bernstein Crisis Management. Erik started with BCM in 2009 as a writer and subsequently became social media manager for the consultancy itself as well as for a number of BCM clients before moving to the president position.
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