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Pairing Legal and PR for Crisis Management

By Jonathan & Erik Bernstein on June 9, 2014

Working together, these two can make a crisis management dream team. Apart, well, watchout! Getting your legal and crisis management teams to work together is a frequent topic on our blogs for a reason. Together, these two can help craft the ideal response to just about any situation, but if they wind up at odds […]

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Facebook’s New Privacy Policy Smart Crisis Management

By erik on June 7, 2014

Privacy changes a healthy move for social network’s reputation Widely blasted by regulators and users alive for a lack of effective privacy settings or respect for the sanctity of users’ information, Facebook is far from the cutting edge of the confidentiality movement. However, a recent change is a surprising step in the right direction and […]

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American Girl’s Defensive Crisis Management

By Jonathan & Erik Bernstein on June 5, 2014

Stakeholders upset by retiring dolls bombard social media Dollmaker American Girl was slammed with a major social media backlash after announcing it would be retiring four dolls from its historical character collection, including one of Asian descent and one of African descent. Thousands of Facebook comments and tweets accused the company of everything from ignoring […]

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Reputation Management – Ubisoft’s “Failed” Watch Dogs Stunt

By Jonathan & Erik Bernstein on May 31, 2014

Taking marketing too far can create a need for crisis management Marketers are battling to see who can be the next viral sensation, but along with that push to be at the leading edge comes the risk of creating reputation issues for yourself in the process. Video game company Ubisoft found this out first hand […]

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Apple Doing Crisis Management for Ransomware Threat

By Jonathan & Erik Bernstein on May 30, 2014

Is your iDevice secure? The cyber crises keep rolling in, the latest being a new ransomware attack that affects Apple devices – iPhones, iPads and Macs. Making use of the “Find My iPhone”, “Find My iPad”, and “Find My Mac” apps, hackers have found a way to access the cloud-based controls for others’ devices and […]

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Crisis Management – Punishing Employees for Social Media

By Jonathan & Erik Bernstein on May 28, 2014

More and more believe people should be held responsible for things they say and do online In 2013 we created the Weiner Awards to recognize cases in which individuals disrupt their own lives or careers due to bad behavior on social media, and with a YouGov survey showing more Americans than ever think companies should […]

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Late Night Crisis Management Solves Stinky Milk Mystery

By Jonathan & Erik Bernstein on May 24, 2014

Delivering the details on crisis management straight to the public via YouTube Baton Rogue, Louisiana-based Kleinpeter Farms Dairy has been chasing the source of mysterious issues with their milk products for months. Despite a quest that saw outside consultants hired, equipment replaced, employees removed, and the help of an actual dairy scientist, consumers continued to […]

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Fox Business is Asking for Trouble

By Jonathan & Erik Bernstein on May 23, 2014

Network’s latest hire creates huge crisis management risk Even in an era where many members of the media are more keen on big ratings than credibility, Fox is scraping the bottom of the barrel in terms of reputation. While one might expect the network, lambasted regularly for biased reporting and a lack of fact-checking, would […]

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Is Target’s Crisis Management Digging a Deeper Hole?

By Jonathan & Erik Bernstein on May 21, 2014

Retailer still feeling the pain of holiday data breach A full five months after its enormous data breach, Target is still scrambling for ways to convince shoppers to come back. The big red retailer’s latest move was to give CEO Gregg Steinhafel the boot, allegedly to bring in new leadership that will, “help restore consumer […]

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Dove Nearly Launches the Armpit of Ad Campaigns

By Jonathan & Erik Bernstein on May 17, 2014

This is why you need to look at advertising with an eye for crisis management Dove has been quite successful as a brand in recent years, in part thanks to its campaigns focused on women with a wide range of body types. Its latest campaign never went to print, however, thanks to an early reveal […]

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Meet this Blog’s Co-Hosts

Jonathan L. Bernstein, founder and Chairman of Bernstein Crisis Management, Inc. has more than 25 years of experience in all aspects of crisis management – crisis response, vulnerability assessment, planning, training and simulations.[Read more ...]


Erik Bernstein is president of Bernstein Crisis Management. Erik started with BCM in 2009 as a writer and subsequently became social media manager for the consultancy itself as well as for a number of BCM clients before moving to the president position. [Read more ...]

Recent Blog Posts

  • Edgy Marketing – Balancing Speed and Reputation In The Digital Space
  • Digital and Online Now Main Source Of News
  • Are You Prepared For 2021? New Crisis Management Survey Out Now
  • Crisis Preparedness and Response Is About To Get Tougher
  • How to Create a Crisis Management Plan to Respond to a Cyber Breach
  • Audi’s ‘Insensitive Ad’, or Why you always ask how else an image could be interpreted.
  • The Road To Crisis Recovery
  • Preparing DURING The Pandemic
  • Coronavirus: What You CAN Control
  • Southwest’s COVID-19 Crisis Communications And What You Need To Be Doing

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