By Jonathan & Erik Bernstein on April 25, 2015
Crashed site raises ire of Twitter users trying to purchase items from new collection Target’s refreshed its image and carved out a new niche for itself in today’s crowded market by collaborating with trendy designers to make it a cheap-chic destination. However, during the launch of its new Lilly Pulitzer collection, the retailer’s failure to […]
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By Jonathan & Erik Bernstein on April 19, 2015
Sometimes crisis management means telling the bossman to stop talking Chip Wilson made his fortune selling yoga pants at $100 a pop, but as we found out last year during the Lululemon sheer pants debacle was that while he had marketing savvy, he was pretty darn stupid regarding how to speak to stakeholders. Wilson went […]
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By Jonathan & Erik Bernstein on April 8, 2015
Connecting with your audience requires using the right tools for communication Knowing how your audience is communicating and what tools they’re using is critical to crisis communications, making this infographic from the European Commission a must-see. ——————————- For more resources, see the Free Management Library topic: Crisis Management ——————————- [Jonathan Bernstein is president of Bernstein […]
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By Jonathan & Erik Bernstein on April 7, 2015
Playing ostrich is not a reputation management strategy Seeing the mistakes of their peers in nationwide headlines has many scared to engage in public Internet use at all. Problem is, avoiding that altogether is just another way to create issues for yourself. Ahh, we can hear you now…“But if I don’t create social media profiles […]
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By Jonathan & Erik Bernstein on March 31, 2015
Even “private” and “temporary” messages can come back to haunt you Everyone knows Snapchat images are supposed to vanish after a set time period, but since the app’s release many have found out (through painful experience) that isn’t always the case. Well, you can add newly appointed Royal Bank of Scotland chairman Rory Cullinan to […]
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By Jonathan & Erik Bernstein on March 31, 2015
Crisis management lessons learned painfully by The Daily Show’s new host Comedian Trevor Noah has some massive shoes to fill as Jon Stewart’s replacement on The Daily Show. Noah was bound to face criticism purely because Stewart was so beloved, but thanks to the Internet and social media in particular he’s being taken to task […]
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By Jonathan & Erik Bernstein on March 26, 2015
Behaving as if you could be caught on tape at any moment is just good crisis management You are ALWAYS on camera. Cornell University’s assistant dean for students found this out the hard way after becoming the latest figure to have shocking behavior exposed via YouTube. An undercover reporter for Project Veritas, which operates under […]
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By Jonathan & Erik Bernstein on March 14, 2015
A reputation as trustworthy is a must for any organization Edelman’s Trust Barometer is an annual report that seeks to measure trust in business and government. It analyzes both hard data and sentiment in a number of categories, and the results help guide the decision-making and priorities of intelligent organizations the world over. This year’s […]
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By Jonathan & Erik Bernstein on March 12, 2015
NBC chief medical correspondent learns a hard lesson Practicing what you preach is vital to crisis management. Now former NBC chief medical correspondent Dr. Nancy Snyderman learned that lesson the hard way after breaking a (semi) voluntary quarantine imposed as a result of a crew member falling ill with Ebola while filming in Liberia. Although […]
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By Jonathan & Erik Bernstein on March 7, 2015
Training your brain to perform in crisis management mode There’s no denying that it takes a great deal of skill to successfully run an organization’s day-to-day operations. However, that mindset and ability doesn’t always translate over to crisis management. Even the most competent of managers can find themselves feeling lost when an ugly situation gets […]
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Jonathan L. Bernstein, founder and Chairman of Bernstein Crisis Management, Inc. has more than 25 years of experience in all aspects of crisis management – crisis response, vulnerability assessment, planning, training and simulations.[Read more ...]
Erik Bernstein is president of Bernstein Crisis Management. Erik started with BCM in 2009 as a writer and subsequently became social media manager for the consultancy itself as well as for a number of BCM clients before moving to the president position.
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