Online PR: Impacting Hearts and Minds

Impacting the way people see and think about your organization The way you represent yourself online means a LOT these days. In fact, how you’re perceived on the Internet can either win you hearts and minds, or send people running.

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PR Skills – Engaging Journalists via Social Media

Making connections using social technology Crafting the perfect press release or determining the ideal story goes a long way, but although we have many tools to self-publish today it still can’t quite compare to the clout a journalist for the right publication carries. Knowing that your average journalist is a heavy social media user, it’s […]

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