Being Prepared is Powerful

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    You know crises are coming. You know crises are coming. Yet it’s so hard to get moving when it comes to preparedness. It’s certainly human nature, but anyone who’s been burned once by not being ready to face a sticky situation will tell you they wish they’d been prepared. If you’re not ready you’re not alone, as this infographic from the CDC will show, but don’t let that encourage you to sit back and relax! After all, being prepared is the #1 way to reduce the damage done by crises, as well as the costs involved, benefits you don’t want to miss out on.

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    For more resources, see the Free Management Library topic: Crisis Management

    [Jonathan Bernstein is president of Bernstein Crisis Management, Inc., an international crisis management consultancy, author of Manager’s Guide to Crisis Management and Keeping the Wolves at Bay – Media Training. Erik Bernstein is vice president for the firm, and also editor of its newsletter, Crisis Manager]