Tips for tackling crises on Twitter
What defines a “crisis” on social media is still murky to many. Is it one furious stakeholder speaking their mind? Is it an offensive post going out from your account? Truth is there are different levels of threat you’ll see on all types of social media, and each calls for a different degree of reaction.
This ActOn infographic does an excellent job of explaining that in a visual way, which is why we though we’d pass it on to you:
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For more resources, see the Free Management Library topic: Crisis Management
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[Jonathan Bernstein is president of Bernstein Crisis Management, Inc., an international crisis management consultancy, author of Manager’s Guide to Crisis Management and Keeping the Wolves at Bay – Media Training. Erik Bernstein is vice president for the firm, and also editor of its newsletter, Crisis Manager]
– See more at: http://managementhelp.org/blogs/crisis-management/2015/10/07/a-closer-look-at-car-hacks/#sthash.m8hu0023.dpuf
Jonathan L. Bernstein, founder and Chairman of Bernstein Crisis Management, Inc. has more than 25 years of experience in all aspects of crisis management – crisis response, vulnerability assessment, planning, training and simulations.
Erik Bernstein is president of Bernstein Crisis Management. Erik started with BCM in 2009 as a writer and subsequently became social media manager for the consultancy itself as well as for a number of BCM clients before moving to the president position.