By Carter McNamara on December 6, 2016
Different people are motivated by different things. It’s very important to know what really motivates you. Otherwise, the quality of your work will suffer. When helping another person, it’s very important to know what really motivates them, as well, so that you can build those motivators into your work with them. Consider from among the […]
By Carter McNamara on December 2, 2016
There are numerous sources of online information about how to market a consulting business, for example, use your browser to search at inc.com, marketingsuccess.com and entrepreneur.com. We have been teaching consulting skills for many years, and the advice that we hear from our students about what has been successful for their marketing often does not […]
By Carter McNamara on February 6, 2013
Welcome to this six-part series on the foundations of consulting. If you have not been following along with us, then we encourage you to read parts 1-5, referenced from the bottom of this article. Part 1 establishes the basis for the series by using Peter Block’s definition of a consultant as someone who is trying […]
By Carter McNamara on October 15, 2011
Free Advice Too Often Backfires On You During a recession when potential clients are more reluctant to pay consultants for services, it can be very enticing for consultants to do almost anything to win contracts, even to do a lot of free consulting — to give away what the consultants otherwise would be paid for. […]
By Carter McNamara on January 7, 2011
Our firm gets 4-5 calls/month from people wanting to know how to start or grow a consulting practice. Obviously, there’s no standardized procedure for that. It depends on the nature of the service you’d offer as a consultant. If you’re selling services to develop job descriptions for rural electric co-ops in Kansas, well your service […]
Carter McNamara of Authenticity Consulting, LLC, provides organizational development, consultant training and Action Learning services, and is developer of the Free Management Library. [Read more ...]