Social Enterprise (Social Entrepreneurship)
Assembled
by Carter McNamara, MBA, PhD
"Nonprofits have to recognize that they're businesses,
not just causes. There's a way to combine the very best of the
not-for-profit, philanthropic world with the very best of the
for-profit, enterprising world. This hybrid is the wave of the
future for both profit and nonprofit companies."
-- From "Genius At Work" - an interview
with Bill Strickland, CEO of the Manchester Craftsmen's Guild
and the Bidwell
Training Center Inc.
The nonprofit environment has changed.
- Community needs are growing in size and diversity.
- More nonprofits are competing for government and philanthropic funds.
- Traditional forms of funding are becoming smaller and less reliable.
- New for-profit businesses are competing with nonprofits to serve community needs.
- Funders and donors are demanding more accountability.
"In the face of this new reality, an increasing number
of forward-looking nonprofits are beginning to appreciate the
increased revenue, focus and effectiveness that can come from
adopting "for profit" business approaches. Increasingly,
they are reinventing themselves as social entrepreneurs, combining
"the passion of a social mission with an image of business-like
discipline, innovation, and determination."
-- From "The Meaning of Social Entrepreneurship"
by J. Gregory Dees.
Sections of This Topic Include:
Basics and Definitions of Social Entrepreneurship
Reasons for Social Entrepreneurship
One Type of Social Entrepreneurship: Earned-Income
Generation
Another Type of Social Entrepreneurship
(or Fundraising?): Cause-Related Marketing
Yet Another Type of Social Entrepreneurship:
Venture Philanthropy
Becoming a Social Entrepreneur
Various Organizations and General Resources
NOTE: The above organization of information in this topic is
but one approach. Andy Horsnell, social enterprise consultant,
also suggests organizing information into:
1) Nonprofits doing business - This camp is broken down into two
perspectives: mission-related and unrelated. Venture philanthropy
is a way to fund either kind of activity.
2) Social innovation - Coming up with new and novel solutions
to social and environmental issues, which may or may not involve
a business enterprise.
Basics and Definitions of Social Entrepreneurship
Social Enterprise Defined
Frequently Asked Questions
About Nonprofit Enterprise
Social
Enterprise Lexicon
Social Enterprise Topology
Reasons for Social Entrepreneurship
Background on Social Entrepreneurship
Social Entrepreneurship: The Double Bottom Line
The
Nonprofit's Motive
The
Citizen Sector: Becoming as Entrepreneurial and Competitive as
Business
A Level Long Enough to Change the World
Flashes
of Genius
Nonprofits Doing Business: Earned-Income Generation
a definition
of earned income (scroll down the page)
Nonprofits
Can Generate an Earned Income
The Case for Supporting the Earned-Income Activities of Nonprofits
A Diversified Approach to Self-Financing: A Case Study of Hogar
de Cristo
Social Entrepreneurship and Earned-Income Strategies: The Next
Wave
Additional Resources About Earned-Income Generation
Also Learn About Nonprofit Business Planning
Earned-income generation often includes developing a nonprofit business
plan. The Library includes extensive resources about nonprofit business planning.
Nonprofit
Business Planning
Online, Free, Forum for Those Interested in Social Enterprise
Here is a free, online forum with 1,000s of participants, including experts,
practitioners, researchers, etc.
npEnterprise Forum
Social Innovation: Cause-Related Marketing (method of fundraising)
Cause-related marketing is really a fundraising strategy, where a nonprofit "sells" the rights to use its seal of approval and/or brand to a corporation that can increase its sales through an association with that nonprofit. Many believe that cause-related marketing is more of a fundraising strategy than a strategy of social entrepreneurship.
What is Cause-Related Marketing?
Cause-Related Marketing May Be the Key to Your
Target Market
Cause-Related Marketing
Numerous Articles on Cause Marketing Best Practices
a
bibliography on cause-related marketing
Show Your Business Heart With Cause Marketing
Social Innovation: Venture Philanthropy
Social Enterprise Meets Venture Capital
Does
Venture Philanthropy Work?
Venture Philanthropy -- the Changing Landscape
High-Engagement Philanthropy: A Bridge to a More
Effective Social Sector
Becoming a Social Entrepreneur
Moving Toward the Market: Nonprofit Enterprise in a Changing World
What is a Social Entrepreneur?
25 Entrepreneurial Death Traps
Various Organizations and General Resources
Stanford's Educational
Resources
FAQ
from npenterpise online group
Directory of Social Enterprises
Miningco on Social Entrepreneurship
Social Entrepreneurship
Toolkit
Ashoka -- Innovators for the
Public
Community Wealth
Roberts Enterprise Development
Fund
Social Enterprise Alliance
Social Venture Network
The
Initiative on Social Enterprise at Harvard Business School
Social Enterprise
Coalition
Social Enterprise
Magazine
Social
Entrepreneurship Resources and Links
Social
Entrepreneurship Resources
Social Enterprise
Reporter's list of academic programs
Social
Entrepreneurship: Innovative care for the elderly


