Conducting Focus Groups

Note that the reader might best be served to first read the topic Group Dynamics to understand the basic nature of most groups and their typical stages of development. (It's not clear at this time if online groups have similar nature and stages.)

Various Perspectives

Facilitation Library
Basics of Conducting Focus Groups
Getting More Out of Your Focus Groups
Focus Groups - Articles by Tom Greenbaum of Groups Plus, Inc.
Professional Market Marketing Research Techniques.
Focus Groups: Handling the Unexpected
Market Research Focus Groups
FocusGroupTips.com - Articles, information, and tips about focus group and depth interview marketing research

For the Category of Facilitation and Teams:

Recommended Books

Field Guide to Leadership and Supervision in Business: by Carter McNamara, published by Authenticity Consulting, LLC.
Includes step-by-step guidelines, tips and tools to effectively lead:
1. Yourself
2. Other individuals in the business
3. Groups and teams in the business
4. Business organizations
5. As well as all functions within the business organization.

Many of the Library's materials about business, leadership and management are adapted from this book. Just click on the title of the book above to see the Index and Table of Contents.

Field Guide to Leadership and Supervision With Nonprofit Staff: by Carter McNamara, published by Authenticity Consulting, LLC.
Includes step-by-step guidelines, tips and tools customized for personnel in nonprofits to effectively lead:
1. Yourself
2. Other individuals in the nonprofit
3. Groups and teams in the nonprofit
4. Nonprofit organizations
5. As well as all functions within the nonprofit organization.

Many of the Library's materials about nonprofit leadership and management are adapted from this book. Just click on the title of the book above to see the Index and Table of Contents.

The following books are recommended because of their highly practical nature and often because they include a wide range of information about this Library topic. To get more information about each book, just hover your cursor over the image of the book. A "bubble" of information will be displayed. You can click on the title of the book in that bubble to get more information, too.