Developed by Authenticity Consulting, LLC
World Wide Web: Building, Managing and Promoting Your Site
Assembled by Carter McNamara, MBA, PhD
(The library includes a related, comprehensive set of subtopics in All About Computers, Internet & Web.)
Suggested Previous Reading
If you don't know anything about computers or the Internet,
it may benefit you to review the following sections before reading
more about the Web.
Planning
and Buying a Small Computer System (including information for
nonprofits)
Software
for Small Computer Systems (including general and nonprofit-specific
information)
Learning
About Small Computer Systems
Basic,
Technical Support and Maintenance of Small Computer Systems
Computer
and Network Security
Getting
Connected to the Internet
Internet
(including information for nonprofits, free ISPS, etc.)
Intranets
(Computer Networks Internal to the Organization)
Sections of This Topic Include
Basics About the Web
How
to Build a Website: A Step by Step Guide - Sumac
About Browsers
Naming Your Website
Designing and Evaluating a Website
Designing Your Website for Any Browser
Designing Website for Accessibility to
Readers With Disabilities
If You Hire Someone to Design Your Website
Promoting Your Website (including using
counters)
Search Engine Optimization (SEO)
Using Search Engines
Nonprofits (additional information
for)
General Resources
Also see
Related Library Topics
Basics About the Web
The
World Wide Web for the Clueless
World
Wide Web Frequently Asked Questions
About browsers
About Browsers
Browsing the Internet: An Introduction
Surf the Web: Web Browsers
About
Browsers and Their Features
Browser Basics
Naming Your Website
Top 10 Mistakes Made When Choosing a Domain Name
How to Name a Website
Naming Your Site: No, "Bob" Isn't a
Good Name
Small Business Domain Name
also see "Naming Your Organization, Product or Service"
Designing and Evaluating a Website
Website
Usability
Style Guide for Web Design
Creating
Killer Websites
Yale
Style Guide
Information
Architecture and Corporate Strategy: The Tail Wags the Dog
Site for site
builders
Web Developers
Virtual Library
The
W3C Markup Validation Service
Small Business Website Design
Internet Marketing Web Site Design
How to Design a Great "About Us" Page
on Your Website
How to Design a Great Press Page for Your Website
Hosting And Internet Marketing Strategy
Designing Your Website for Any Browser
Designing a Website for Any Browser
Viewable
With Any Browser: Accessible Site Design Guide
How to Make Websites Browser Compatible
Designing Your Website for Browser and Platform
Compatibility
Browser Shots
- Cross Platform Browser Test
Designing Website for Accessibility for Readers with Disabilities
W3C
Web Content Accessiblity Guidelines
The
Accessiblity of Disabilities Site
W3C Accessibility
Initiative
Evaluating
Web Sites for Accessibility: Overview
If You Have Someone Design Your Website
Evaluate these five elements before hiring a Web
designer
How to Hire a Web Designer
Tips To Hire The Right Website Designer
What to Look for in a Web Designer
Also see:
Promoting a Website
Promoting
Your Site.com -Free information and resources to help you promote
your site!
37
Ways to Promote Your Site
Search
engine watch
The Pros And Cons Of Pay Per Click Marketing
5 Rules For Effective Email Newsletters
Less Obvious Ways of Promoting Your Website
How To Dominate Your Market
A Selling Revolution: The Role of Salespeople
in Web Marketing (Part 2)
Most Searched Keywords
Basics of Website Promotion
Study:
Users Ignore Search Ads
Installing a Counter of the Number of Hits to Your Site
Free
Website Counter
Creating
a Counter (and links to free counters)
The difference between a Hit, Page, and Web Counter
Also see:
E-Commerce (doing business on the Internet / Web)
Advertising and Promotion
Marketing
Selling Online
Telecommunications Laws
Search Engine Optimization (SEO)
Recommended Articles
SEO Primer: Improve Your Business Website's Ranking
Search Engine Optimization: SEO Tips for Small
Business
Web Search Engine Optimization
What You Need to Know: Before Hiring a SEO Agency
Additional Articles
SEO Basics - A Small SEO Guide for Beginners
Search Engine Optimization
The Simple SEO Guide for the Small Web Business
21 Essential SEO Tips & Techniques
Study:
Users Ignore Search Ads
SEO Tips: How to Increase Traffic With Keywords
What
is the Google Sandbox Effect?
Marketing:
From Obscurity to First Page Google in 90 Days
What
is the Google Sandbox Effect?
10 Steps to Better Content Marketing & SEO
Build
Organic Traffic
Tips
on how to hire an SEO company
Marketing & Backlinks – the Key to SEO
Keyword Strategy
Submit to Search Engine
How
to Make Your Website "Sticky"
Using Search Engines
See "Tips for Searching on the World Wide
Web"
Learn How to SEO
How
to Choose and Use Top Search Engines and Directories
Top Ten Rules for Basic SEO
Additional Information for Nonprofits
Coyote
Communications
Gilbert Center
(newsletters, articles, courses, including about technology)
Oh
What a Tangled Web! - a quick overview of nonprofit use of the
Web
Non Profit Website Design: Examples and Best Practices
Understanding Your Website from a Visitor’s Perspective
Is Your Nonprofit’s Website “Converting”?
General Resources
Note that resources are listed throughout the above topics
referenced from this page. Thanks to www.accessmagazine.com for
many of the following links.
Webmaster
Resources
Elated Web Toolbox
Mycomputer.com
123Webmaster.com
Small Business Web site Development
Starting An Internet Business Is A Breeze If You
Do It Right!
Getting What You Pay For From Low Cost Web Hosting
For the Category of Information Technology:
To round out your knowledge of this Library topic, you may
want to review some related topics, available from the link below.
Each of the related topics includes free, online resources.
Also, scan the Recommended Books listed below. They have been
selected for their relevance and highly practical nature.
Related Library Topics
Recommended Books
General (For-Profit and Nonprofit)
General (For-Profit and Nonprofit)
The following books are recommended because of their highly practical nature and often because they include a wide range of information about this Library topic. To get more information about each book, just click on the image of the book. Also, a "bubble" of information might be displayed. You can click on the title of the book in that bubble to get more information, too.
Nonprofit-Specific
-
The Accidental Techie: Supporting, Managing, and Maximizing Your Nonprofit's Technology
- by Carter McNamara, published by Authenticity Consulting, LLC. This hands-on guide walks you through five projects that, when completed, will give you a comprehensive and usable support system, including for 1) conducting a technology inventory, 2) assessing and supporting staff, 3) assessing and buying technology, 4) protecting your organization from disasters and data loss, and 5) managing your role. Includes ready-to-use templates, worksheets and sample policies, and also 135 resources on topics such as funding, discussion groups, application service providers, web site development, donor management software, and a security policy checklist. Also explains steps for creating a database that gives you the reports you need. Includes a glossary of terms every techie should know.
