Meet the Blog’s Host
Lisa Chapman serves her clients as a Business and Marketing Coach, Business Planning Consultant and Social Media Consultant, specializing in increasing revenues.
[Read more ...]Strategy
Christopher Van Buren: Product Launch Liftoff
The steps for creating a profitable endeavor don’t change. It’s all about leveraging a proven formula, or system, for success.
John Kremer: Marketing Magician
One of the world’s foremost marketers is John Kremer. An Internet authority and award-winning author he understands, and consistently implements, cutting-edge strategies.
2012 Social Media Marketing Industry Report
Michael Stelzner, Founder of Social Media Examiner, has just released the 2012 report on the results of his fourth annual social media marketing study. Download it here – free: http://www.socialmediaexaminer.com/social-media-marketingindustry-report-2012/
How to Make Your Video Go Viral
Some of the best and biggest viral videos are the result of careful marketing plans. And if someone else did it, so can you.
Basics of Satisfaction Survey Design – Part 4 of 4
Many times, survey questions are inherently designed to give unclear or less meaningful information. Familiarize yourself with these common mistakes BEFORE you design your questions.
Basics of Satisfaction Survey Design – Part 2 of 4
The way you design your questions will certainly affect the way the questions are answered. Or even IF they’re answered! The Golden Rule “Do unto others…” certainly applies here.
Basics of Satisfaction Survey Design – Part 1 of 4
Clearly articulate the goals of your survey. Answer these questions before you even start. With this in mind, your survey has a 100% better chance of returning meaningful information.
The Best Satisfaction Surveys
One very quick and easy way to tap into the core of what your customers want is a free online customer satisfaction survey tool.
How to Market a Smartphone App
One of my recent clients, BreathalEyes LLC, just launched a smartphone app (for your iPhone) that tests your blood alcohol content (BAC) in less than ten seconds! Learn how they did it.
