3 responses to “Are Late Social Media Adopters Losing Precious Ground?”

  1. It me be true that so many corporations are having a difficult time doing away with the prior belief that social media is solely for fun and games. Thanks for the great content here!

  2. That’s great that Wells Fargo is taking such a productive and educational approach of incorporating social media. I personally don’t think that it is too late for companies to adopt social media. It is only going to continue to grow!

  3. More detail on Wells Fargo’s “Social Media Firsts”:

    “Wells Fargo now claims a variety of banking-industry social media firsts:

    •First U.S. bank with a blog (though Verity Credit Union beat Wells Fargo to it by more than a year)
    •First bank with a student loan blog
    •First bank with a business banking blog
    •First bank in the world with a Second Life presence
    •First bank on MySpace at http://www.myspace.com/stagecoachisland, really more an extension of its StageCoach Island game, which also has its own blog
    •First bank with 2, 3, and 4 blogs
    •First bank with an avatar persona on MySpace
    •First bank with a VP Social Media (who appears to be proactively reaching out to the blogging community”

    Source: http://www.socialmediatoday.com/ClientFiles/2b461d74-0b05-4149-a6fd-33257181a2c7/SMbanking_v1.pdf

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