By Jonathan & Erik Bernstein on May 15, 2012
[Editor's note: We're pleased to bring you this description of the Digital Media Law Project, written by Jeff Hermes, its director. We're sure you'll see the relevance to the field of crisis management.] Providing Legal Resources to Online Journalism Although some sectors of the journalism industry have recently shown signs of recovery, the future of [...]
By Jonathan & Erik Bernstein on May 14, 2012
Quality response is key The surging popularity of social reviews by customers, along with the increasing heed they are paid by those seeking to hire a contractor or make a purchase, makes responding to and resolving complaints a major priority. Many will be rational, some will be pure emotional venting, and yes, there will be [...]
By Jonathan & Erik Bernstein on May 12, 2012
Get it right, or the world will hear When passengers aboard a Middle East Airlines flight discovered that not only did their plane have no air conditioning in the scorching heat, but was also full of broken tables, malfunctioning entertainment systems, and safety booklets stuck together with chewing gum, the logical first step was to [...]
By Jonathan & Erik Bernstein on May 7, 2012
[Editor's note: Today we bring you a special guest post by our multi-cultural colleague, Carlos Victor Costa, that takes a hard look at the Spanish royal family's most recent crisis] Crisis Management During Hard Times: Lessons from the King and the Elephants Once upon a time there was a very happy Kingdom with a much [...]
By Jonathan & Erik Bernstein on April 30, 2012
[Editors' Note: We're pleased to bring you this guest blog post by Bernstein Crisis Management contractor Chris Syme, excerpted from her new book.] Keep your ear to the ground, and catch crises early One of the best ways to avert a crisis is to see one coming and be proactive. Savvy crisis managers monitor online [...]
By Jonathan & Erik Bernstein on April 26, 2012
Newly surfaced photos bring reputation damage More damaging photographs of U.S. soliders surfaced last week, hot on the heels of the controversial Marine “SS” flag picture crisis. This time, the photos depicted soldiers in what they apparently thought were comedic poses with dead Afgan insurgents. How did the public come to see these pictures at [...]
By Jonathan & Erik Bernstein on April 20, 2012
Wasteful spending wrecks Philly Councilman’s rep Philidelphia Councilman Jim Kenney doesn’t know how to Tweet. Not only that, but his PR guy, Martin O’Rourke, who collects $30,000 of taxpayer money every year to handle communications for Kenney, doesn’t either. Logic should direct these two towards taking a few of those bucks and hustling to the [...]
By Jonathan & Erik Bernstein on April 15, 2012
Editorial by Jonathan Bernstein Does being the chief resident of the White House erode your public speaking ability? Is it time to find some new speech writers? Are you making so many speaking mistakes that they become trends noticeable not just back home, but even by a DANISH TV station? Yes, yes and YES, Mr. [...]
By Jonathan & Erik Bernstein on April 8, 2012
Convince the audience that you’re right Wimpy words modify or water down your conviction and in the end your position. When you pepper a conversation with “hopefully,” “perhaps,” “I feel,” “kind of” and “sort of,” the message you convey is a lack of confidence. Use power words such as “I’m confident that,” “my track record [...]
By Jonathan & Erik Bernstein on April 4, 2012
Taking damage from searches for your own key terms Politicians are no strangers to controversy, but as we become more and more immersed in the digital world, regular citizens are gaining the power to cause serious reputation management issues for these seemingly lofty figures. The following quote, from a MediaPost article by Derek Gordon, highlights [...]